Can you win votes through social media engagement, or is it all about the big data?
Is the European elections 2014 going to THE social media election? Is the glass half full or half empty, and suddenly it is mainstream and people have moved on. Why of course we are on Facebook, why do you ask?
But the last year or two, this has been a question that has been asked and asked again. Jon Worth already considered the question in May 2012, and concluded the effect will be marginal at best. Jimmy Leach asked the question together with the Euroepan Parliament Office in London, and in a Huffington Post piece ahead of the event...